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SAMPLE MARKETING PORTFOLIO
 
REFERENCE LETTER FROM PRESIDENT OF PREVIOUS COMPANY
Kelli L. Jones

1533 Aspen Drive Pottstown, PA  19464
Home: (610) 718-9697     Cell: (610) 710-6510
Email: KelliLynnJones@gmail.com
http://www.linkedin.com/in/kelliljones

Professional Summary

  • Ten (10) years in digital printing industry
  • Solid knowledge of variable data printing including transactional, transpromotional and promotional
  • Relationship building expert
  • Powerful writer (Technical and Marketing)
  • Imperturbable manner in high pressure situations
  • Methodical approach to navigating complex responsibilities
  • Authority in knowledge management, facilitation in transfer of knowledge and cross training
  • Team Captain in various charitable programs, including soliciting employee support

 

 

Experience

OBJECTIF LUNE, September 2001 – January 2009
Channel Marketing Manager, USA

  • Grew company's bottom line utilizing strategic and tactical marketing techniques
  • Developed and implemented channel marketing strategies resulting in increased mind share and sales
  • Developed key relationships built on trust, delivering promises and personality, parlaying into business
  • Authoritative project manager on all significant Marketing plans, often requiring cross departmental support, maximizing resources to ensure complete and timely realization
  • Database marketing strategist utilizing CRM, enabling targeted communications
  • Expertly multitasked to best service boundless channel and internal requirements
  • Developed variety of sales tools (print, animated and web based) to communicate complicated topics
  • Spearheaded development and implementation of comprehensive online reseller resource portal
  • Developed training materials and content to help turn “box sellers” into consultative, solution providers
  • Lead product launches including training, communications and associated necessary sales tools for sales team and channels
  • Responsible for writing and implementing Monthly Educational Reseller Newsletter and Webinar Series
  • Managed and mentored two employees, capitalizing on individual skills and capabilities
  • Supervised trade shows ensuring proper exposure to ultimately increase sales

 

 

IKON OFFICE SOLUTIONS, December 1998 – September 2001
SolutionCenter Senior National Research Analyst, January 2000 – September 2001

  • Championed information transfer process in knowledge management center as a pre-sales resource
  • Assisted in the creation and maintenance of databases enabling efficient retrieval of information
  • Researched and responded to Requests for Proposals, increasing IKON’s close ratio
  • Conducted high-level, primary and secondary research for use in Executive presentations and RFP’s
  • IKON Master Color Certified Specialist
  • Consultative Sales Training graduate at IKON University

Human Resources Generalist, December 1998 – January 2000

 

 

 

PILGRIM BAXTER & ASSOCIATES, March 1998 – December 1998
Human Resources Assistant

NHR/OPTIONS, April 1997 – March 1998
Independent Medical Evaluation Coordinator

ENTERPRISE RENT-A-CAR, January 1995 – April 1997
Assistant Manager

 

 

Software

Expert in Microsoft Office Suite; Microsoft CRM; Adobe’s Photoshop, Illustrator, Captivate, Professional; Basic HTML, SwishMax, PlanetPress Suite; PrintShop Mail; DirectSmile’s Creator Pro

 

 

Education

Keller Graduate School, Masters in Business Administration/Marketing, in progress, 3.5 GPA
Towson University, Bachelor of Science, Business Administration/Marketing, 3.0 GPA

 

 

 
   
   
   
   
   
         

Kelli Jones
1533 Aspen Drive Pottstown, PA 19464
Cell: (610) 710-6510
kellilynnjones@gmail.com